I am one of the proud owners of Phoenix Beauty Supply Co., as well as, mom to two active-duty Airmen and a Mimi to five sweet grands! My journey towards creating Phoenix Beauty Supply Co. was sparked by a personal loss, my beloved mother, in May 2022. In the midst of grief, I found myself searching for a way to occupy my mind and fill the void in my heart.
During a visit to my local nail salon, the idea struck me like a bolt of inspiration. I wondered, "Could I design my own nail colors and do my nails at home?" Despite not having much knowledge about nails at the time, I began asking questions and quickly realized that the prospect of turning this idea into a business was incredibly exciting.
The first question that arose was what to name this venture. And that's when it hit me—Phoenix! The symbolism behind it felt perfect, representing rebirth and the emergence of something new from the ashes of the past year's challenges. The name Phoenix was more than just fitting; it was a reflection of the resilience that can be found in each of us.
With the name in place, Allie contributed the rest of our business's name, and from there, everything started falling into place. Phoenix Beauty Supply Co. has been more than a business venture; it's been a journey of transformation and a tribute to new beginnings.
Thank you for being a part of our Phoenix Beauty Supply Co. family, where we strive to offer you beauty products that inspire your own rebirth and transformation.
I'm Alexandra, but you can call me Allie. As a proud co-owner of Phoenix Beauty Supply Co., I wear many hats, including being the loving mom of an energetic 7-year-old boy named Isaiah. My journey has been guided by a deep passion for helping people both look and feel their absolute best.
Following high school, I embarked on a professional path that led me to become a Licensed Nail Technician and a Licensed Esthetician. These qualifications have allowed me to bring my love for beauty to life and help others achieve their desired looks.
When my partner, Tammy, approached me with the idea of starting a beauty supply store, my excitement knew no bounds. The opportunity to curate and offer exceptional beauty products to our customers has been a dream come true.
I wholeheartedly hope that you find our products as delightful and inspiring as they have been to create. Here's to your beauty journey, and thank you for being a part of our Phoenix Beauty Supply Co. family!
As a family-owned business, our passion drives every aspect of what we do. We've poured our hearts and souls into creating not just products, but works of art. Countless hours have been dedicated to selecting and blending each color, and we've lost track of the long nights spent perfecting our craft. Our mission is to ensure that our products are not just beautiful but also of the highest quality. We genuinely hope that you find as much joy in using them as we do in crafting them, and that our creations become a part of your beauty journey. Thank you for your support and for being a part of our family's beauty story.